AFTERCODE ยท PRODUCT BRIEF TEMPLATE Fill in what you know. Leave blank what you don't. That is what Validate is for. 1. The product Working name (optional, naming is part of Brand): One line: what it does and for whom: A new idea, or something you already use (a spreadsheet, script or internal app)? 2. The people who will pay for it Who has the problem? What do they do about it today? Why is that not good enough? Who pays, if it is not the person who uses it? 3. The build Commission (we build it, you own it) or co-build (lower fee plus a share)? AI features its users would pay for (a copilot, automation, generation): Studio needs (brand, product design, motion & film, 3D, front-end, AI in the product): Tools the product must connect to: 4. Timing and decisions When would you like to launch? Who approves each gate on your side? Start it in the Foundry, or send it through "Just talk to us" on the AfterCode site. AfterCode builds the product, not the company. Need the company set up too? Utopian.